Leseprobe
Table of Contents
I. Executive Summary
II. Brewing Industry Background
A. Market Overview
B. Current Conditions
i. United States of America
ii. Germany
iii. Worldwide
III. Market profitability and financial ratios
A. Market efficiency
B. A short survey of the compared companies
i. SABMiller
ii. The Boston Beer Company
iii. Redhook Ale Brewery
C. Financial Performance
i. SABMiller
ii. The Boston Beer Company
iii. Redhook Ale Brewery
D. Company Ratio Comparison
IV. Porter Five forces analysis
V. Human Resources
VI. One Capital Cost Issue
VII. Is Bigger Better?
VIII. Key factors and future prospects
A. Driving Forces
B. Industry Outlook
IX. References
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- Christian Schmitt (Autor:in), 2007, Brewing Industry Analysis, München, GRIN Verlag, https://www.grin.com/document/167370
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