Masterarbeit, 2003
55 Seiten, Note: 70%
INTRODUCTION
SECTION 1
LITERATURE ON TOTAL QUALITY MANAGEMENT (TQM)
SECTION 2
LITERAURE ON CULTURE
2.1 STUDYING AND DIAGNOSING CULTURE
2.2 MEASURING CULTURE
2.3 THE WORK OF HOFSTEDE AND TROMPENAARS
Hofstede's Classic Study
TABLE 1
Trompenaars Dimensions
SECTION 3
THE ROLE OF CULTURE ON SUCCESSFUL TGM IMPLEMENTATION.
CULTURAL DIMENSIONS OF COUNTRIES
CULTURAL DIMENSIONS OF THE US, JAPAN & HUNGARY
MANAGERIAL IMPLICATION
CONCLUSION AND RECOMMENDATIONS
This report investigates the critical relationship between Total Quality Management (TQM) implementation and national culture. It addresses why TQM strategies, which are successful in one cultural context, often fail in others, and aims to identify how cultural settings influence the level of resistance to TQM adoption.
2.1 Studying and diagnosing culture
Similarly different authors have suggested different ways to the study and diagnoses of the concept of culture.
Pettigrew (1979) saw culture to be manifested in the ideologies, myths, symbols, legends, rituals, stories, and language of an organization. Different authors however agree on either one or more of these.
For example Dandridge (1985) and Eisenberg and Riley (1988) look at symbols: while Bailey (1983) used language; Pacanowsky and O'Donnell-Trujillo (1982) and Trice and Beyer (1984) on the other hand studied rites and rituals; Koprowski (1983) and Owen (1984) both studied myths.
Schall (1983) claimed that the best way to study culture was by using the communication rules of the organization. This claim made much sense to the same extent but it did not do enough in translating culture in any detail.
Hofstede (1984, 1991) researched national cultures, and concluded that the main cultural dimensions were: Power distance, Uncertainty avoidance, Masculinity/femininity, Collectivism/individualism; and Long-termism/short-termism.
INTRODUCTION: Outlines the paradox of TQM success rates across different nations, establishing culture as the central variable for implementation failure or success.
SECTION 1: LITERATURE ON TOTAL QUALITY MANAGEMENT (TQM): Provides a critical review of definitions and concepts from the major quality gurus and their limitations regarding human factors.
SECTION 2: LITERAURE ON CULTURE: Explores the theoretical foundations of culture, covering diagnostics, measurement techniques, and the influential work of Hofstede and Trompenaars.
SECTION 3: THE ROLE OF CULTURE ON SUCCESSFUL TGM IMPLEMENTATION.: Analyzes the practical application of TQM across countries, focusing on the resistance patterns found in the US, Japan, and Hungary.
MANAGERIAL IMPLICATION: Discusses actionable strategies for international managers to align organizational values and incentives with national cultural norms.
CONCLUSION AND RECOMMENDATIONS: Synthesizes findings, reiterating that TQM is not a "one-size-fits-all" model and advocating for culturally adaptive implementation plans.
Total Quality Management, National Culture, Uncertainty Avoidance, Power Distance, Individualism, Masculinity, TQM Implementation, Organizational Culture, Quality Gurus, Hofstede, Trompenaars, Cross-Cultural Management, Change Management, Quality Strategy, Business Ethics.
The report focuses on the influence of national culture on the implementation success of Total Quality Management (TQM) programs across international boundaries.
Key themes include TQM theoretical frameworks, culture diagnostics, Hofstede's and Trompenaars' cultural dimensions, and comparative case analysis of Japan, the US, and Hungary.
The objective is to explain the high failure rate of TQM in certain regions and determine how understanding cultural settings can mitigate resistance to quality initiatives.
The work utilizes a literature-based critical analysis of academic theories, organizational case studies, and quantitative cultural models to evaluate the fit between TQM and specific national cultures.
The report reviews existing literature on quality management, examines methods for diagnosing and measuring culture, analyzes the impact of cultural dimensions on TQM, and provides managerial recommendations.
The work is defined by concepts such as Uncertainty Avoidance, Power Distance, Individualism-Collectivism, and Masculinity-Femininity as they relate to corporate management.
These countries represent diverse cultural profiles and different levels of TQM adoption, ranging from Japan as the global leader to Hungary as an emerging player, providing a clear spectrum for analysis.
The report finds that cultures with low power distance and low uncertainty avoidance, such as the US, are more resistant to TQM's scientific monitoring methods compared to Japan.
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