Masterarbeit, 2022
145 Seiten, Note: 4.44
This dissertation investigates the relationship between entrepreneurial cognition and post-graduate students' business opportunity identification in Rivers State Universities. It aims to explore how entrepreneurial cognition factors, such as self-efficacy and heuristic-based logic, influence the ability of students to identify and capitalize on business opportunities. The study seeks to provide insights into the cognitive processes involved in opportunity recognition and to recommend ways to enhance entrepreneurial competency among post-graduate students.
Chapter One provides a comprehensive overview of the research topic, outlining the background, problem statement, purpose, research questions, hypotheses, scope, significance, and definition of terms. Chapter Two delves into the theoretical framework, reviewing relevant literature on entrepreneurship, entrepreneurial cognition, business opportunity identification, and the existing relationship between these concepts. Chapter Three details the research methodology employed, including the research design, population, sample, instruments, validity and reliability of instruments, data collection procedures, and data analysis methods. Chapter Four presents, analyzes, and interprets the collected data, using statistical techniques to examine the relationship between entrepreneurial cognition and business opportunity identification.
The key terms and concepts explored in this dissertation include entrepreneurial cognition, self-efficacy, heuristic-based logic, business opportunity identification, post-graduate students, entrepreneurship education, and Rivers State Universities.
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