Employee motivation in the care of the elderly. How can long-term employee retention be achieved?

Inhaltsverzeichnis (Table of Contents)

• 1 Introduction
• 1.1 Problem statement
• 1.2 State of research
• 1.3 Structure and objectives
• 2 Acute and future challenges of the geriatric care industry
• 2.1 Demographic change – an ageing society
• 2.2 Job dissatisfaction and demotivation
• 2.3 Employee absenteeism and emigration problems
• 2.4 Personnel situation in geriatric care facilities
• 3 Motivation
• 3.1 Basics of Motivation - Intrinsic and Extrinsic
• 3.2 Content theories
• 3.3 Process Theories
• 3.4 Motivation theories in practice
• 4 Importance of non-monetary motivational measures on the part of the leadership
• 4.1 Differentiation of the term leadership – structural and interactive
• 4.2 Increase motivation through recognition and feedback - communication as a management tool
• 4.3 Corporate culture as a motivating factor – influence of leadership
• 4.4 Employee and target agreement appraisal
• 5 Conclusion

Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)

This paper aims to analyze the problem of employee motivation in the geriatric care industry in Germany. By examining the challenges posed by demographic change, job dissatisfaction, and personnel shortages, the work seeks to identify potential problem areas and explore solutions for improving employee motivation. The emphasis lies on exploring non-monetary motivational measures that can be implemented by leadership.

• Employee Motivation in the Geriatric Care Industry
• Demographic Change and its Impact on the Healthcare System
• The Challenges of Staff Retention and Recruitment
• The Importance of Leadership and Effective Communication
• Non-Monetary Motivational Measures for Employee Satisfaction

Zusammenfassung der Kapitel (Chapter Summaries)

• Chapter 1: Introduction This chapter introduces the problem of employee motivation in the German economy, highlighting the results of a study by Gallup that reveals low employee engagement. It establishes the context for examining the issue specifically within the geriatric care industry, defining the term "old people's home" and outlining the challenges faced by this sector.
• Chapter 2: Acute and future challenges of the geriatric care industry This chapter examines the demographic trends and challenges facing the geriatric care industry. It highlights the aging population, the shortage of skilled workers, and the negative image associated with nursing professions. It also explores the difficulties in retaining and recruiting qualified personnel and the need to address employee dissatisfaction.
• Chapter 3: Motivation This chapter delves into the concept of motivation, outlining both intrinsic and extrinsic factors that influence employee motivation. It explores various content and process theories of motivation and discusses their application in practice.
• Chapter 4: Importance of non-monetary motivational measures on the part of the leadership This chapter focuses on the role of leadership in motivating employees. It discusses different leadership styles, emphasizing the importance of communication, recognition, feedback, and creating a positive corporate culture. The chapter explores how effective leadership can contribute to employee satisfaction and retention.

Schlüsselwörter (Keywords)

This text focuses on the core concepts of employee motivation, geriatric care industry, demographic change, staff retention, leadership, communication, non-monetary motivation, job satisfaction, and employee engagement.