Impact of climate change on business strategies. German automotive companies' business strategies with respect to climate protection

Inhaltsverzeichnis (Table of Contents)

• Abstract
• Acknowledgement
• List of Figures
• List of Tables
• Abbreviations
• 1. Introduction
  • 1.1 Statement of the Problem
  • 1.2 Purpose of the Study
  • 1.3 Thesis research questions and thesis structure
  • 1.4 Scope and Limitations
  • 1.5 Definition of Terms
  • 1.6 Research methodology for Business Climate Change Strategies
• 2. Climate change and the German Automotive industry
  • 2.1 Introduction
  • 2.2 The changing environment
    • 2.2.1 The climate change: It is a real challenge
    • 2.2.2 Understanding Climate Change
    • 2.2.3 Reason for the rising temperature of the earth?
    • 2.2.4 The impact and future of climate change
    • 2.2.5 Resources security
    • 2.2.6 Kyoto protocol
  • 2.3 Business Climate Change Strategy: The automotive industry
    • 2.3.1 The automotive industry emissions
    • 2.3.2 Climate strategy as a competitive strategy
    • 2.3.3 The connection between product, process, and economic system
• 3. Case studies of top German automotive companies
  • 3.1 Case study 1: Daimler AG
    • 3.1.1 Company profile
    • 3.1.2 Governance for climate change
    • 3.1.3 Greenhouse gases reduction
    • 3.1.4 Climate change competitiveness
    • 3.1.5 Future goals
  • 3.2 Case study 2: Volkswagen
    • 3.2.1 Company profile
    • 3.2.2 Governance for climate change
    • 3.2.3 Greenhouse gases reduction
    • 3.2.4 Climate change competitiveness
    • 3.2.5 Future Goals
  • 3.3 Case study 3: BMW GROUP
    • 3.3.1 Company profile
    • 3.3.2 Governance for climate change
    • 3.3.3 Greenhouse gases reduction
    • 3.3.4 Climate change competitiveness
    • 3.3.5 Future goals
• 4. Summary and finding of elements of Business Strategies in Case companies
  • 4.1 Introduction
  • 4.2 Summery and findings of the case companies
    • 4.2.1 Company profiles

Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)

This master thesis aims to explore the impact of climate change on the business strategies of leading German automotive companies. The study analyzes how these companies are adapting their operations, product development, and corporate policies in response to the growing urgency of climate change mitigation.

• Climate change mitigation strategies in the automotive industry
• Business strategy adjustments in response to environmental concerns
• Analysis of case studies from Daimler, Volkswagen, and BMW
• Evaluation of the effectiveness of corporate initiatives to reduce carbon emissions
• The role of stakeholder engagement and corporate communication in climate change action

Zusammenfassung der Kapitel (Chapter Summaries)

• Chapter 1: Introduction This chapter sets the stage for the thesis, defining the research problem, outlining the study's purpose, and introducing the thesis research questions. It also defines key terms and outlines the research methodology used to explore the impact of climate change on business strategies.
• Chapter 2: Climate Change and the German Automotive Industry This chapter provides an overview of climate change and its impacts on the global environment, specifically focusing on the German automotive industry. It examines the changing environment, the automotive industry's emissions, and the need for climate strategies as competitive advantages.
• Chapter 3: Case Studies of Top German Automotive Companies This chapter delves into individual case studies of Daimler AG, Volkswagen Group, and BMW Group. Each case study analyzes the companies' governance structures related to climate change, their greenhouse gas reduction efforts, and their strategies for achieving climate change competitiveness.
• Chapter 4: Summary and Finding of Elements of Business Strategies in Case Companies This chapter summarizes the key findings of the case studies, focusing on the elements of business strategies adopted by Daimler, Volkswagen, and BMW. It provides a comprehensive overview of the companies' approaches to climate change mitigation.

Schlüsselwörter (Keywords)

This thesis examines the impact of climate change on business strategy, particularly focusing on the German automotive industry. The study analyzes the strategies implemented by leading automotive companies, including Daimler, Volkswagen, and BMW, to mitigate their environmental impact. Key keywords include: business strategy, climate change, CO2, automotive industry, Daimler group, Volkswagen group, BMW group, carbon measurement, organizational involvement, stakeholder engagement, corporate communication, and carbon compensation.