Masterarbeit, 2020
113 Seiten
This research examines the legal and institutional framework for protecting foreign well-known trademarks in Ethiopia, focusing on the perspective of consumer protection. It aims to assess the effectiveness of existing laws and institutions in safeguarding consumers from confusion and deception caused by counterfeit goods bearing foreign well-known trademarks. The study utilizes both qualitative and non-doctrinal research methods to gather insights from market observations and interviews with key stakeholders.
Chapter 1 introduces the research topic and sets out the problem, objectives, research questions, significance, scope, limitations, and organization of the study. It highlights the issue of counterfeit goods bearing foreign well-known trademarks and its impact on consumer protection in Ethiopia.
Chapter 2 explores the conceptual framework, defining trademarks, types of trademarks, functions of trademarks, the importance of trademark protection, well-known trademarks, consumer protection, the rationale of consumer protection, consumer rights, and the legal framework of consumer protection in Ethiopia. It provides a theoretical foundation for understanding the concepts and issues at the heart of the research.
Chapter 3 examines the legal framework for trademark protection in Ethiopia, tracing its historical development and exploring the key legal instruments, including the Trademark Proclamation No. 624/2004 and the Trademark Directive of the European Union. It delves into the provisions relating to the protection of foreign well-known trademarks and the legal measures designed to protect consumers from confusion and deception.
Chapter 4 investigates the institutional framework for trademark protection and consumer protection in Ethiopia. It focuses on the roles and responsibilities of key institutions such as the EIPO, MOT, TCCP, and the judicial system in enforcing trademark laws and safeguarding consumer rights.
The research focuses on the key concepts of consumer protection, foreign well-known trademarks, trademark protection, confusion, and counterfeit goods. It analyzes the legal and institutional framework surrounding these concepts in Ethiopia, examining their effectiveness in protecting consumers from deception and promoting fair market practices. The study also explores the experiences of traders, IPR experts, TCCP experts, and consumers in the Ethiopian market, providing insights into the real-world impact of the legal and institutional mechanisms in place.
The main challenge is the widespread availability of counterfeit goods bearing fake foreign well-known trademarks, which confuses consumers and undermines the quality assurance of the original brands.
The key institutions are the Ethiopian Intellectual Property Office (EIPO), the Ministry of Trade (MOT), and the Trade Competition and Consumer Protection Authority (TCCP).
Protection is provided through the Trademark Proclamation No. 624/2004, which aims to prevent misleading practices in the free trade market and guarantee consistent product quality.
The research specifically examines the shoe and clothing markets, where fake foreign well-known marks are frequently encountered by buyers.
The Ethiopian Trade Competition and Consumer Protection Authority (TCCP) is responsible for regulating fair trade practices and taking measures against deceptive acts that harm consumer interests.
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