Diplomarbeit, 2011
83 Seiten, Note: 2,0
This thesis aims to analyze the economic literature on merger formation, focusing on the effects of mergers within Cournot and Bertrand oligopoly models, including deterministic and uncertain scenarios. It seeks to understand the incentives for firms to merge, the consequences for market structure, and the impact on welfare.
The thesis begins by reviewing the theoretical frameworks of Cournot and Bertrand competition, highlighting the key differences in strategic behavior and market outcomes. It then explores the effects of mergers on quantities and prices, analyzing the incentives for mergers in both Bertrand and Cournot settings. The merger paradox, which suggests that mergers are generally unprofitable in Cournot competition, is discussed, and various solutions are presented. Chapter 4 focuses on efficiency gains and synergies, examining the role of economies of scale and scope in merger formation and the debate surrounding the definition of synergy. Finally, Chapter 5 explores the impact of uncertainty on merger outcomes, examining models that incorporate private information and uncertain cost savings.
The thesis focuses on horizontal mergers, oligopoly, Cournot competition, Bertrand competition, merger paradox, efficiency gains, synergies, economies of scale, economies of scope, uncertain efficiency gains, private information, Bayesian equilibrium, and antitrust policy.
The merger paradox refers to the theoretical finding in Cournot models that horizontal mergers are often unprofitable for the merging firms unless they include a vast majority of the market participants.
Uncertain synergies can actually solve the merger paradox. Information asymmetry after a merger can benefit the merging firms, making mergers more likely to be profitable than in deterministic models.
In Cournot competition, firms compete on the quantity of goods produced. In Bertrand competition, firms compete on the price of the goods.
Economies of scale are a form of efficiency gain where the average cost per unit decreases as the scale of production increases, providing a major incentive for horizontal mergers.
Antitrust agencies must evaluate uncertain efficiency gains against potential market power. Mergers with uncertain synergies might be approved if the post-merger integration process is clearly defined and beneficial to welfare.
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