Diplomarbeit, 2011
116 Seiten, Note: 1,0
1 INTRODUCTION
2 THEORETICAL BACKGROUND
2.1 Organisational inertia
2.1.1 Value of change
2.1.2 Definition of organisational change
2.1.3 Reality of change outcome
2.1.4 Why change actions fail
2.2 Absorptive capacity
2.2.1 Definition
2.2.2 Drivers
2.2.3 Outcomes
2.3 Scenario planning
2.3.1 Definition
2.3.2 Value of scenario planning
3 DOES SCENARIO THINKING MAKE A DIFFERENCE?
3.1 An integrative model
3.1.1 A micro-level perspective
3.1.2 Influence of the individual’s consciousness on his/her openness to change
3.1.3 Role of scenario thinking
3.1.4 Degree of openness to change
3.1.5 How the degree of openness to change determines the organisation’s absorptive capacity
3.2 A proposed method
3.2.1 Sample and data collection
3.2.2 Variables and measurement validity
4 DISCUSSION
4.1 Theoretical contributions
4.2 Limitations
4.3 Managerial implications
5 CONCLUSION
The primary objective of this thesis is to explore how the concept of scenario thinking can be utilized to shift the individual's mindset and attitude toward organizational change. By focusing on a micro-perspective, the research investigates the relationship between individual consciousness, openness to change, and absorptive capacity, aiming to provide a theoretical model and a methodological framework for fostering innovation within companies.
3.1.2 Influence of the individual’s consciousness on his/her openness to change
Mental models3 of individuals affect the way specific information is perceived, coded, retained, accessed, and transmitted. Consequently, they shape both cognitions and feelings, which are inter-individually diverse. They are often associated with schemas, which serve as mental maps enabling individuals to orient themselves within their experiential area and guide interpretations of the past and present as well as expectations for the future (Harris, 1994). Accordingly, the mental models of an individual also influence how he or she feels and thinks about dynamism and change requirements. Therefore, established by an individual’s personality and the influencing experiences gained over the years, these cognitive and affective reactions determine inclinations as well as aversions towards alterations in behaviours.
Not surprisingly, the concept of consciousness received attention in the scope of the research field organisational development (OD), as it points to the various external and internal aspects influencing the development of the human directly as well as the development of the organisation indirectly (Scharmer, 2009; Wilber, 2000). In their considerations regarding recent OD practices, Marshak and Grant present changing mindsets and consciousness as one of the “new(er) OD practice” (2008: 89), which is advocated by some OD authors as principal method to address change dynamics (Adams, 2005; Senge et al., 1994). According to them organisational transformation is only possible with an alteration of consciousness.
In a similar vein, Karp (2005) emphasises the importance of acknowledging the key role members of organisations play in realising the envisioned future of its organisation. Based on such considerations he proposes the multi-level concept of “[d]evelopment of individual consciousness as part of transformative collective efforts” (Karp, 2005: 170). It consists of different elements of attention and action of the individual, namely, (1) matter, (2) mind, (3) heart, and (4) will, which are derived from (1) experience of the past, (2) taking an outside-in perspective, (3) sensing and reflecting on inside-out matters, and (4) developing self-awareness, respectively (see table 3.1.2). From a more organisational point of view, these
1 INTRODUCTION: This chapter introduces the challenges of organizational change and identifies organizational inertia as a significant barrier, proposing scenario thinking as a potential remedy.
2 THEORETICAL BACKGROUND: Provides a literature review on organizational inertia, absorptive capacity, and the definition and value of scenario planning in a business context.
3 DOES SCENARIO THINKING MAKE A DIFFERENCE?: Presents the core integrative model that links individual consciousness, scenario thinking, openness to change, and absorptive capacity, alongside a proposed methodology for validation.
4 DISCUSSION: Reflects on the theoretical contributions of the model, addresses study limitations, and derives implications for management practice.
5 CONCLUSION: Finalizes the thesis by summarizing the conceptual findings and the potential of scenario thinking to foster innovative, open-to-change organizational cultures.
Organisational Inertia, Absorptive Capacity, Scenario Thinking, Scenario Planning, Individual Consciousness, Openness to Change, Mental Models, Change Management, Organisational Development, Innovation, Knowledge Transfer, Strategic Management, Individual Attitude, Organizational Flexibility, Learning Processes.
The research focuses on the micro-foundations of organizational change, specifically examining how individual consciousness and attitudes act as determinants for a firm's ability to adapt and innovate.
The work explores organizational inertia, the development of individual consciousness, the role of scenario thinking as a cognitive tool, and how these elements coalesce to form an organization's absorptive capacity.
The primary goal is to propose an integrative model that explains how scenario thinking can positively influence an individual's openness to change, thereby enhancing an organization's overall capacity to process and utilize new information.
The thesis adopts a conceptual approach to build an integrative model and proposes a quantitative and qualitative field experiment design to test the resulting propositions in a natural corporate setting.
The main section explores the definitions and drivers of organizational inertia and absorptive capacity, establishes the theoretical link between these constructs, and presents an integrative model of individual change attitudes.
The keywords are centered around the intersection of cognitive psychology and strategic management, highlighting terms like "Scenario Thinking," "Absorptive Capacity," and "Organisational Inertia."
Yes, the model adopts a distinct micro-level perspective, arguing that organizational-level change is impossible without the active participation and psychological alignment of individual employees.
While scenario planning is viewed as a technical, team-based, and often quantitative methodology, the author defines "scenario thinking" as a qualitative, cognitive practice that targets the individual level of consciousness to stimulate imagination and shift mindsets.
The closed-loop relation suggests that scenario thinking increases an individual's openness to change, which in turn boosts their absorptive capacity. This improved capacity further influences their consciousness, creating a continuous, self-reinforcing learning cycle.
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