Fachbuch, 2011
186 Seiten
1. Introduction
2. Literature Review
3. The Analysis
4. Conclusion & Suggestions
The primary objective of this study is to conduct a comparative analysis between Economic Value Added (EVA) and traditional performance measurement techniques to evaluate the operational efficiency and financial health of companies in the steel and petrochemicals industries in India.
Meaning of Performance Measurement
Moullin defined performance measurement as, “Performance measurement is evaluating how well organizations are managed and the value they deliver for customers and other stakeholders”. Performance measurement is the ongoing monitoring and reporting of program accomplishments, particularly progress towards pre established goals. Performance measurement is the process whereby an organization establishes the parameters within which programs, investments, and acquisitions are reaching the desired results.
Objectives of Performance Measurement
Organizations measure their performance for numerous reasons. The main objectives of performance measurement in the organizations’ are as follows:
1. Improvement in the processes by continuous monitoring of the operations.
2. Planning and forecasting by serving as a progress check.
3. Meeting competition by identifying weak areas and addressing them to sharpen their competitive edge at the earliest.
4. Rewarding and motivating the employees who have excelled in achieving goals.
5. To help the organizations in complying with government regulations and standards such as anti pollution laws or international standards like ISO 9000.
Introduction: This chapter defines the concept and objectives of performance measurement, laying the groundwork for comparing traditional and modern analytical tools.
Literature Review: This chapter reviews past research and academic studies regarding value-based management, specifically focusing on the evolution and application of Economic Value Added (EVA) in various industries.
The Analysis: This chapter presents a detailed empirical evaluation of ten selected companies in the steel and petrochemical industries using various traditional and modern performance parameters.
Conclusion & Suggestions: This chapter summarizes the findings of the study, highlighting the limitations of traditional measures and providing strategic recommendations for the implementation of EVA.
Economic Value Added, EVA, Performance Measurement, Traditional Methods, ROI, Return on Equity, ROE, Market Value Added, MVA, Shareholder Wealth, Corporate Finance, Capital Employed, NOPAT, Indian Industry, Financial Analysis
This research primarily examines and compares traditional financial performance indicators against the Economic Value Added (EVA) framework to determine which provides a more accurate assessment of a company's financial health.
The study focuses on ten companies from the Indian steel and petrochemicals industries, chosen due to their growth potential and significance to the country's economy.
The main goal is to evaluate if traditional accounting-based metrics are sufficient for measuring performance, or if EVA offers a superior perspective by accounting for the cost of capital.
The research utilizes both traditional financial techniques (such as ROI, EPS, ROE, and MVA) and modern approaches (specifically EVA) to conduct a comparative analysis across multiple fiscal years.
The analysis section provides detailed appraisals of individual companies, comparing their performance across various metrics and calculating industry-specific benchmarks.
The research is defined by key concepts such as shareholder wealth maximization, cost of capital, capital employed, and the divergence between reported accounting profit and true economic profit.
Unlike traditional earnings-based measures, EVA adjusts for the cost of capital, reflecting the true economic profit created or destroyed by a firm during a reporting period.
The author concludes that traditional measures often inflate performance results because they fail to subtract the cost of capital, whereas EVA provides a more rigorous and realistic picture of corporate financial health.
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