Bachelorarbeit, 2012
73 Seiten, Note: 1,0
1 Introduction
2 Emotion regulation
2.1 Basic principles by Gross
2.1.1 Emotion regulation strategies
2.1.2 Effects and consequences
2.1.3 Psychophysiological measures
2.2 Heart rate variability (HRV)
2.2.1 Emotions and heart rhythm patterns
2.2.2 Physiological basics of HRV
2.2.3 HRV analysis
2.3 Existing experimental studies in economics
2.3.1 The Ultimatum Game
2.3.2 The Framing Effect
2.3.3 Decision-making under risk and uncertainty
2.3.4 Auctions and financial market
2.3.5 Overview
3 Experimental results
3.1 Experiments
3.1.1 All experiments
3.1.2 Regret experiment
3.1.3 Emotion induction experiment
3.1.4 Human versus computer experiment
3.2 Discussion
4 Conclusion and outlook
The primary objective of this thesis is to investigate the influence of different emotion regulation strategies and the resulting emotional state on bidding behavior in first-price sealed bid auctions. By integrating physiological measurements, specifically heart rate variability (HRV), the research aims to establish an objective link between an individual's autonomic nervous system function and their economic decision-making processes.
2.1.1 Emotion regulation strategies
To understand what happens when somebody controls his emotions it is very helpful to take a closer look at the processes of emotion regulation proposed by Gross. He states that we use different strategies to influence “which emotions we have, when we have them, and how these emotions are experienced or expressed” (Gross, 1998b). This can be reached by decreasing, maintaining or increasing one or more positive or negative aspects of emotion (Gross, 2010). The different strategies take place at different points in the emotion generative process. Therefore it can be distinguished between antecedent-focused and response-focused strategies as shown in figure 2. Antecedent-focused strategies act before emotion response tendencies are activated whereas response-focused strategies act after the arousal of emotions. These strategies can be classified in five more specific types: Situation Selection, Situation Modification, Attentional Deployment, Cognitive Change and Response Modulation. The first four types belong to antecedent-focused strategies, the last one to response-focused strategies.
1 Introduction: Provides a theoretical foundation for the intersection of emotion theory and economic decision-making, emphasizing the importance of physiological measures like HRV.
2 Emotion regulation: Details Gross’s process model of emotion regulation, physiological basics of heart rate variability, and provides a literature review of existing experiments in economics.
3 Experimental results: Describes the methodology and empirical analysis of three specific laboratory experiments investigating the relationship between HRV, emotion regulation, and bidding behavior.
4 Conclusion and outlook: Summarizes the key empirical findings, discusses the observed inconsistencies in the data, and proposes avenues for future research in auction design.
Emotion Regulation, Bidding Behavior, Auctions, Heart Rate Variability, HRV, Physiological Measures, Cognitive Reappraisal, Expressive Suppression, Economic Decision-Making, Inhibitory Control, Autonomic Nervous System, Risk Aversion, First-Price Sealed Bid, Experimental Economics.
The thesis explores the complex interaction between human emotional regulation mechanisms and their subsequent impact on rational bidding strategies in economic auction environments.
The core themes include the application of Gross’s process model of emotion regulation, the use of HRV as a proxy for autonomic function, and the comparative analysis of bidding behaviors in specific experimental auction scenarios.
The study asks whether individual differences in emotion regulation, as indicated by resting HRV, predict bidding behavior and risk-taking tendencies in first-price sealed bid auctions.
The author conducted three separate laboratory experiments (Regret, Emotion Induction, and Human vs. Computer) and utilized statistical methods, specifically linear regression analysis, to evaluate the relationship between physiological data and auction bids.
It encompasses a detailed breakdown of experimental design, data analysis from the three studies, and an extensive discussion on how physiological arousal influences decision-making in competitive environments.
Key terms include Emotion Regulation, Heart Rate Variability (HRV), First-Price Sealed Bid (FPSB) Auctions, Cognitive Reappraisal, and Expressive Suppression.
This experiment specifically addresses how information feedback concerning "loser regret" and "winner regret" triggers different emotional responses, which in turn statistically alters the bid/value ratio in subsequent auction rounds.
This experiment tests the hypothesis that playing against a human opponent triggers higher emotional arousal than a computer opponent, and analyzes whether this difference in arousal manifests as a change in the participant's bidding strategy.
Der GRIN Verlag hat sich seit 1998 auf die Veröffentlichung akademischer eBooks und Bücher spezialisiert. Der GRIN Verlag steht damit als erstes Unternehmen für User Generated Quality Content. Die Verlagsseiten GRIN.com, Hausarbeiten.de und Diplomarbeiten24 bieten für Hochschullehrer, Absolventen und Studenten die ideale Plattform, wissenschaftliche Texte wie Hausarbeiten, Referate, Bachelorarbeiten, Masterarbeiten, Diplomarbeiten, Dissertationen und wissenschaftliche Aufsätze einem breiten Publikum zu präsentieren.
Kostenfreie Veröffentlichung: Hausarbeit, Bachelorarbeit, Diplomarbeit, Dissertation, Masterarbeit, Interpretation oder Referat jetzt veröffentlichen!

