Bachelorarbeit, 2015
220 Seiten, Note: 8.5
This research aims to investigate the latest television trends and their impact on the Dutch television market. The research focuses on identifying the trends prevalent in the international television market and analyzing their potential influence on the Dutch market.
This research focuses on the latest television trends, particularly in the context of the Dutch television market. Key themes include the impact of modern technologies on television, the rise of Video On Demand (VOD), the potential of the internet as a platform for television, and the future of linear television. The research also examines the implications of trends such as Scripted Media, Dating, Interactivity, All-in-One Apps, and Drones.
Key trends identified include Video On Demand (VOD), Scripted Media, Interactivity, Dating formats, All-in-One Apps, and the use of Drones in production.
VOD is considered the trend with the largest impact, leading to a shift away from linear television as viewers prefer to watch content whenever they choose.
Scripted Media refers to fictional content like series and dramas, which has seen a surge in popularity alongside the growth of streaming platforms.
Professionals are divided; while some see VOD as the end of traditional TV, others believe linear broadcasting will coexist by focusing on live events and news.
The research suggests that simple online videos, social media discussions, and forums are excellent sources of inspiration for new television formats.
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