Bachelorarbeit, 2014
62 Seiten, Note: A
This research aims to assess the impact of entrepreneurial orientation on the relationship between opportunity identification and enterprise growth within the context of Small and Medium Enterprises (SMEs) in Zambia.
This research paper will explore the impact of entrepreneurial orientation on the relationship between opportunity identification and enterprise growth of SMEs in Zambia. The research will focus on the following key aspects: entrepreneurial orientation, opportunity identification, enterprise growth, and the relationship between these variables.
The research paper focuses on key terms and concepts such as Entrepreneurial Orientation (EO), Opportunity Identification (OI), Enterprise Growth (EG), and Small and Medium Enterprises (SMEs).
The research evaluates how Entrepreneurial Orientation (EO) affects the relationship between Opportunity Identification (OI) and Enterprise Growth (EG) in Small and Medium Enterprises in Zambia.
Data was collected through questionnaires administered to 86 SMEs registered with the National Council for Construction (NCC) in Zambia.
EO refers to the strategic posture of a firm that captures its risk-taking, proactiveness, and innovativeness in pursuing market opportunities.
The study found a significant effect of EO on the relationship between identifying opportunities and the actual growth of the enterprise.
No, the research suggests that entrepreneurs can be created and nurtured by addressing factors like opportunity identification and entrepreneurial orientation.
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