Bachelorarbeit, 2015
73 Seiten, Note: 1,9
1 Introduction
1.1 Problem
1.2 Aim of the Thesis
1.3 Structure of the Thesis
2 Cruise Tourism
2.1 Definitions
2.2 Historical Overview
2.3 Market and Market Players
2.3.1 Carnival Corporation & plc.
2.3.2 Royal Caribbean Cruises Ltd.
2.3.3 Star Cruises Group
2.3.4 MSC Crociere
2.3.5 Cruise Line Associations
2.4 Ports and its Infrastructure
2.5 Route Planning
2.6 Different Concepts
2.6.1 Vessels
2.6.2 Types of Cruises
2.7 Characteristics of the Cruise Tourism Industry
2.8 Trends in the Cruise Tourism Industry
3 Destination Analysis of the Caribbean Islands
3.1 General Information and Aspects
3.1.1 Geography
3.1.2 Historical Overview
3.2 Tourism Development
3.3 Tourism Potential
3.3.1 Primary Offer
3.3.2 Secondary Offer
3.4 Source Markets
3.5 Kind of tourism
4 Cruise Tourism in the Caribbean
4.1 Impacts on the Destination
4.1.1 Economic Impacts
4.1.2 Ecological Impacts
4.1.3 Socio-Cultural Impacts
4.2 Port Relations
4.2.1 Port charges
4.2.2 Ownership/ Investment
4.2.3 Competition between ports
4.2.4 Development into a homeport
4.2.5 Ports as cash cows
5 Case Studies
5.1 Tourism Area Life Cycle
5.2 Dominica
5.2.1 General information
5.2.2 Tourism
5.3 St Maarten
5.3.1 General information
5.3.2 Tourism
5.4 Comparison of Dominica and St Maarten – Measures
6 Recommended Courses of Action
6.1 Targets of a Destination with regards to Cruise Tourism
6.2 Measures to be taken by Destinations
7 Conclusion and Future Prospects
This thesis examines the impact of the cruise tourism industry on Caribbean destinations. It investigates the economic, socio-cultural, and ecological consequences for these islands, questioning whether they genuinely benefit from the influx of cruise passengers or if the industry's dominance creates dependency and infrastructure strain. The central research aim is to understand how Caribbean ports can maintain their position in cruise itineraries while avoiding negative developmental impacts, using the Caribbean as a primary case study.
4.1.1 Economic Impacts
According to Bieger it can be distinguished between three different economic effects in a destination. Through revenues from foreign tourists there is an increase of foreign exchange which affects the current account positively and can reduce a current account deficit. New jobs are created in the tourism sector but also in other sectors that are influenced by tourism. Furthermore tourism creates added value in touristic companies which contributes to the GDP.
At first sight the economic effects of cruise tourism seem to be positive as cruise tourism brings money into the port of call and strengthens the current account balance with tourism being an export of services.
First of all cruise tourism expenditure has direct, indirect and induced effects. Direct effects arise from the expenditure of cruise lines, cruise passengers and the crew, also direct employment is generated. The cruise line’s expenditure comprises port charges, marine expenses, F&B, fuel, water and maintenance. The expenditure of cruise passengers (see below) is composed of shore excursions, souvenirs, F&B and taxes; the expenditure of the crew is similar composed with retail goods, recreational activities, transport and F&B. The subsequent demand for goods and services by the businesses that are directly affected by the cruise sector expenditure is described as the indirect effect. The induced effects characterize the expenditure due to an increased income of the recipients of direct and indirect contributions. This income is usually used to buy final consumer goods that are manufactured for the household sector.
1 Introduction: Introduces the research problem of the rapid growth of cruise tourism and its controversial benefits for Caribbean destinations.
2 Cruise Tourism: Provides an industry overview, detailing market players, vessel types, and current trends in the global cruise sector.
3 Destination Analysis of the Caribbean Islands: Analyzes the Caribbean region's geography, tourism development, and potential, emphasizing its reliance on mass tourism.
4 Cruise Tourism in the Caribbean: Explores the economic, ecological, and socio-cultural impacts of cruising and examines the dynamics of port relations.
5 Case Studies: Applies the Tourism Area Life Cycle model to compare the development strategies of Dominica and St Maarten.
6 Recommended Courses of Action: Suggests strategic targets and measures for destinations to improve their positioning and sustainability within the cruise market.
7 Conclusion and Future Prospects: Summarizes the mutual need between ports and cruise lines and provides outlooks on the future of Caribbean cruise tourism.
Cruise Tourism, Caribbean, Port Relations, Economic Impact, Ecological Impact, Socio-Cultural Impact, Tourism Area Life Cycle, Destination Management, Mass Tourism, Sustainable Tourism, Homeport, Port of Call, Carnival Corporation, Royal Caribbean, St Maarten, Dominica
The thesis explores the impact of the cruise tourism industry on Caribbean islands, focusing on the complex power relationship between global cruise lines and local port destinations.
Key themes include the economic contributions versus the costs for host islands, environmental challenges such as pollution and waste management, and the socio-cultural effects of mass cruise tourism.
The work investigates whether destinations derive real benefits from the existence of cruise tourism or if they are better off without it, specifically looking at how they can avoid negative developmental outcomes.
The thesis utilizes a literature review of economic and tourism theory, data analysis of passenger spending and industry trends, and a comparative case study approach using the Tourism Area Life Cycle model.
The main body covers the structure of the cruise industry, the geographic and economic characteristics of the Caribbean, detailed impacts on destinations, port management relations, and specific strategies for island management.
Essential keywords include Cruise Tourism, Caribbean, Port Relations, Economic/Ecological/Socio-Cultural Impacts, and Tourism Area Life Cycle.
St Maarten is a highly established, large-scale cruise hub generating massive revenue, while Dominica has struggled with inconsistent cruise traffic and is attempting to focus on niche ecotourism.
The author concludes that while cruise lines and ports have a mutual need, the current intra-industrial rivalry between ports must be addressed through better organization and cooperation to ensure long-term sustainability.
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