Susceptibilities of the Tourism Industry. The Effect of Terrorism on commercial Surf Tourism

Table of Contents

1. Introduction

2. Methodology

3. Results

4. Discussion

5. Conclusion

6. Limitations and Future Research

References

Acknowledgements

Appendices

Appendix 1: Blank Questionnaire

Appendix 2: Ethical Review

Appendix 3: Risk Assessment

Research Objectives and Topics

This project investigates the impact of terrorism on commercial surf tourism, exploring whether surf tourists prioritize high-quality wave conditions over safety concerns when selecting travel destinations in the face of perceived terrorist threats.

• The economic and social significance of surf tourism within the broader global tourism industry.
• The relationship between terrorism, media influence, and destination risk perception.
• Psychographic characteristics and travel behaviors of contemporary surf tourists.
• Statistical analysis of survey data assessing the influence of terrorism on destination choice.

Excerpt from the Book

Summary of Chapters

1. Introduction: Outlines the growth of the global surf tourism industry and introduces the research problem regarding its susceptibility to external shocks like terrorism.

2. Methodology: Details the use of a survey consisting of five closed-ended questions to assess the psychographic variables of surf tourists and their risk perception.

3. Results: Presents the statistical findings from the survey data, highlighting the preference for wave quality over safety concerns among the target group.

4. Discussion: Analyzes the study's results in the context of existing literature, discussing the absence of an anchoring bias effect and the prioritization of wave quality.

5. Conclusion: Summarizes the study's findings, confirming that surf tourists do not perceive terrorism as a high-risk factor that significantly influences their travel decisions.

6. Limitations and Future Research: Discusses constraints such as sample size and suggests future research directions, including larger studies and psychological approaches to thrill-seeking behavior.

Keywords

Surf tourism, Terrorism, Risk perception, Destination choice, Travel behavior, Indonesia, Bali, Tourism industry, Psychographics, Globalisation, Anchoring bias, Sport tourism, Wave quality, Economic impact, Quantitative research.

Frequently Asked Questions

What is the core focus of this research?

The study examines the susceptibility of the commercial surf tourism sector to the impact of terrorism and whether surf tourists alter their travel plans due to perceived terrorist risks.

What are the primary themes addressed?

Key themes include the economic importance of surf tourism, the intersection of tourism and terrorism, media influence on risk perception, and surf-specific travel behaviors.

What is the main objective of the study?

The primary goal is to determine if the high value surf tourists place on wave quality outweighs their concerns regarding terrorism when selecting holiday destinations.

Which research methodology was utilized?

The researcher employed a quantitative approach using a computer-typed survey with five closed-ended questions, targeting competitive and recreational surfers to collect data on their preferences and risk perceptions.

What topics are covered in the main body?

The main sections provide a comprehensive review of the relationship between tourism and terrorism, detailed statistical analysis of the survey responses, and a discussion on the behavior of surf tourists.

How would you describe this research in a few keywords?

Key identifiers include: surf tourism, terrorism, risk perception, destination choice, travel behavior, and psychographics.

Did the recent terrorist events impact the survey findings?

Despite recent global events during the study period, the data suggests that most surf tourists did not exhibit an anchoring bias that would discourage them from visiting potentially affected destinations.

What is the significance of the "quality of waves" criterion?

The study found that the quality of waves is the pivotal criterion for the majority of surfers, effectively minimizing the perceived risk of terrorism in their decision-making process.