Masterarbeit, 2018
65 Seiten, Note: 1,0
This research investigates the relationship between climate change risk perception and pro-environmental behavior. The study aims to analyze specific pro-environmental behaviors and address inconsistencies in defining and operationalizing climate change risk perception in previous research.
This research focuses on climate change, risk perception, pro-environmental behavior, personal worry, general concern, theory of planned behavior, norm-activation model, and measurement correspondence. The study explores the relationship between these key concepts and their role in understanding and promoting sustainable behavior.
Yes, the research findings show that climate change risk perception significantly predicts pro-environmental behavior among young educated adults.
Personal worry is a more emotional and individualized form of risk perception, which was found to be more strongly correlated with actual pro-environmental behavior than general concern.
TPB is a psychological model used to predict behavior based on attitudes, subjective norms, and perceived behavioral control.
The study found that the relationship between risk perception and behavior is partially mediated by behavioral intentions, meaning people must first intend to act before they perform the behavior.
It is a theory that explains altruistic and environmental behavior through the activation of personal norms, where individuals feel a moral obligation to act.
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