Bachelorarbeit, 2016
55 Seiten, Note: 1,0
This bachelor thesis delves into the complex relationship between gender and presidential politics in the United States, focusing on Hillary Clinton's 2016 presidential campaign. The goal is to deconstruct the notion of a "post gender society" in the USA and demonstrate the continued relevance of gender dynamics, particularly in political arenas.
The thesis begins with an examination of the historical context of feminism, power, and politics in the United States, highlighting the struggles faced by women in achieving political equality. Chapter 2 delves into the theoretical frameworks surrounding gender impact in American presidential politics, exploring sociological and structural barriers, voter attitudes, and media influence. It then analyzes how these barriers have impacted Hillary Clinton's political career. Chapter 4 focuses on Clinton's strategies for navigating the "glass ceiling" in her 2008 campaign, while Chapter 5 examines the evolution of her approach to gender in the 2016 campaign.
This study explores key themes such as gender politics, presidential elections, Hillary Clinton, the "glass ceiling," voter perceptions, media representation, feminism, equality, and difference feminism. It examines the interplay of these elements in shaping the landscape of contemporary American presidential politics and the role of gender in influencing the outcomes of these campaigns.
It refers to the invisible barriers—sociological, structural, and cultural—that prevent women from reaching the highest office, the presidency, despite their qualifications.
In 2008, she used an "Equality Feminism" approach, downplaying gender to seem tough. In 2016, she adopted "Difference Feminism," embracing her identity as a woman and grandmother as a political asset.
These include difficulties in fundraising, lack of established political pipelines for women, and the "incumbency advantage" which historically favors men.
Media often focuses on a female candidate's appearance, personality, and "likability" more than on their male counterparts, reinforcing gender stereotypes.
The analysis suggests that gender remains a significant variable in society and politics, deconstructing the myth that gender no longer matters in presidential elections.
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