Bachelorarbeit, 2017
29 Seiten, Note: 2,7
1. Introduction
2. The Film Musical
2.1 Definition of Film Musical
2.2 Evolution of Film Musical in Pop-Context
3. Features of Film Musical
3.1 Escapism
3.2 Nostalgia
3.3 Participation
4. The Phenomenon ABBA
4.1 ABBA – the Swedish Pop Band
4.2 Factors of Success
4.2.1 The Band in Pop-Context
4.2.2 Audience
4.2.3 Artificiality
4.2.4 Personal Relations within ABBA
5. Mamma Mia! –the Film Musical
5.1 Development of Mamma Mia! – The Musical to Mamma Mia! - The Film
5.2 Reasons for Production of Mamma Mia! – The Musical under Judy Craymer
5.3 Realization under the film director Phyllida Lloyd
6. Escapism, Nostalgia, and Participation in Mamma Mia!
6.1 Examples of Escapism in Mamma Mia!
6.1.1 Examples of Nostalgia in Mamma Mia!
6.1.2 Examples of Participation in Mamma Mia!
7. Prospects of the presence of ABBA in the future
This paper explores the underlying motives behind the production of the film musical "Mamma Mia!" and investigates whether the film serves as a nostalgic vehicle to relive the era of the band ABBA or stands as an independent artistic work. The analysis focuses on the interplay between film theory, the historical and cultural significance of ABBA, and the reception of the musical.
3.1 Escapism
According to Natterer, “Escapism” is defined as a cognitive and emotional escape and avoidance of reality through the desire of entertainment (34-35).
There are different kinds of escapism. All three kinds of escapism result in an increase in media consumption. The “sociological escapism” is connected to the escape from reality. The person affected connects alienation to the individual life. People, who “suffer” from this kind of escapism, are unhappy with their workday and escape into the movie world. In contrast, the “social-psychological escapism” is based on personal characteristics. These persons are more sensitive to feelings like boredom, anger or waiting in general and increase their media consumption as a coping strategy to avoid those feelings. Another category of escapism encompasses motives that result in a breakout of routine, workday, and stress. This kind of escapism is called “resulted escapism” and is one of the most problematic forms of escapism. The reason is that conflicts are not solved because of avoiding the stress relief. People escape into the addiction of media consumption (Natterer 34-36).
In connection with escapism, another important term has to be introduced: The “immersion”. Immersion describes the possibility and sensation to lead oneself under the spell of media. This phenomenon leads to the feeling of being transported to another place (Brown, Clairns 1297).
Therefore, escapism and immersion together are important for the medial joy as shown in the following illustration (1).
1. Introduction: This chapter outlines the research question, focusing on whether "Mamma Mia!" functions as a nostalgic desire to relive the ABBA era or as an autonomous work of art.
2. The Film Musical: Provides a theoretical framework by defining the film musical genre and examining its historical evolution in the context of popular culture.
3. Features of Film Musical: Explains the phenomena of escapism, nostalgia, and participation, which are critical to understanding how film musicals capture and maintain audience attention.
4. The Phenomenon ABBA: Analyzes the background, success factors, and artificial imagery of the band ABBA to establish the connection between the band and the film.
5. Mamma Mia! –the Film Musical: Details the transition from stage musical to film, including the production motives of Judy Craymer and the directorial approach of Phyllida Lloyd.
6. Escapism, Nostalgia, and Participation in Mamma Mia!: Applies the theoretical concepts discussed in earlier chapters directly to the film "Mamma Mia!" to identify specific narrative and stylistic examples.
7. Prospects of the presence of ABBA in the future: Concludes that the film effectively serves as an escapist, nostalgic vehicle that has successfully preserved ABBA's brand presence for future generations.
ABBA, Mamma Mia, Film Musical, Escapism, Nostalgia, Participation, Immersion, Pop Culture, Media Consumption, Cultural Identity, Adaptation, Audience Identification, Music Film, Utopian World, Celebrity.
The paper examines the film musical "Mamma Mia!" in relation to the band ABBA, analyzing how film elements like escapism and nostalgia contribute to the movie's success.
The central themes include the genre characteristics of film musicals, the construction of pop-cultural success, and the psychological impact of film on audience involvement.
The research aims to determine if "Mamma Mia!" functions as a nostalgia-driven medium to relive the ABBA era or if it operates as a work of art detached from the band's history.
The work employs a film-analytical approach, integrating media-psychological theories of escapism, nostalgia, and participation to evaluate the film's production and reception.
The main section covers the theoretical definitions of film musicals, the history of ABBA, the production history of the "Mamma Mia!" project, and a detailed analysis of how these elements manifest in the film.
Key terms include ABBA, film musical, escapism, nostalgia, participation, and audience identification.
The film utilizes a fictional, "paradise-like" Greek island (Kalokari) to provide viewers with an emotional escape into a Utopian world characterized by nature and a simpler life.
Nostalgia is present through both personal and historical traits; characters reflect on their youth and past romances, while the audience is reminded of the ABBA era through the integration of the band’s music.
The songs provide a framework for the story, driving character emotions and creating a "feel-good" atmosphere that invites the audience to sing along and participate in the experience.
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