Is Windowing a Promising Distribution Model for the Music Industry?

Inhaltsverzeichnis (Table of Contents)

• 1 Introduction
• 2 Conceptual Framework
• 2.1 Sequential Distribution in the Movie Industry
• 2.2 Success Factors
• 2.3 Distribution Models in the Music Industry
• 2.3.1 Classification of Current Distribution Practices
• 2.3.2 Ownership, Access and Context Model
• 2.4 Approach for Windowing as a Distribution Model for the Music Industry
• 3 Application of Windowing in the Music Industry
• 3.1 Analysis of Capability for the Music Industry
• 3.1.1 Chances of Windowing
• 3.1.2 Risks of Windowing
• 3.2 Current Practical Appearance of Windowing in the Music Industry
• 4 Conclusion

Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)

This bachelor thesis aims to analyze the potential of windowing as a distribution model for the music industry. The study draws on insights from the movie industry, where windowing has been successfully implemented for decades. The objective is to evaluate the feasibility of windowing in music, considering its inherent risks and potential benefits.

• Sequential distribution models and their success factors
• Current distribution practices in the music industry
• Challenges and opportunities of implementing windowing in music
• Analysis of the potential benefits and risks associated with windowing
• Evaluation of the applicability of windowing to different music genres and target markets

Zusammenfassung der Kapitel (Chapter Summaries)

The first chapter provides an introduction to the research topic and outlines the thesis's objectives. Chapter 2 delves into the conceptual framework of windowing, drawing upon the movie industry's experience. It explores the success factors of sequential distribution and analyzes the current distribution models in the music industry. Chapter 3 examines the applicability of windowing to the music industry, assessing its potential benefits and risks. This chapter also investigates the current practical implementation of windowing in the music industry.

Schlüsselwörter (Keywords)

This study focuses on the distribution model of windowing in the music industry, examining its feasibility and impact. It draws upon concepts like sequential distribution, success factors, and current distribution practices in the music industry, while also analyzing the potential benefits and risks of windowing.