Web 2.0 in a Bigger Context – Social and Macro-economical Implications

Inhaltsverzeichnis (Table of Contents)

• 1 Introduction

  • 1.1 Problem Definition and Motivation
  • 1.2 Research Design and Methodology

• 2 Approaching Web 2.0

  • 2.1 Definitions and Origin of the Term
  • 2.2 Central Ideas of Web 2.0
  • 2.3 Semantic Web and Web2.0

• 3 Web 2.0 Navigator – a Three Layer Model for Web 2.0

  • 3.1 Developing the Web 2.0 Navigator
  • 3.2 Technological Layer
  • 3.2.1 AJAX
  • 3.2.2 XML
  • 3.2.3 API
  • 3.2.4 RSS
  • 3.2.5 SPARQL and RDF
  • 3.3 Conceptual Layer
  • 3.3.1 User Participation
  • 3.3.2 Social Networks and Communities
  • 3.3.3 Collective Intelligence and Group Decision Making
  • 3.3.4 Folksonomy (Tagging)
  • 3.3.5 Long Tail
  • 3.3.6 Mash Ups
  • 3.4 Application Layer
  • 3.4.1 Online Community Systems
  • 3.4.2 Blogs
  • 3.4.3 Corporate Blogs
  • 3.4.4 Wikis
  • 3.4.5 Case: Wikipedia.org
  • 3.4.6 Instant Messaging
  • 3.4.7 VOIP

• 4 Social Effects

  • 4.1 Social Life
  • 4.2 Social Capital
  • 4.2.1 Study: How the Internet is Affecting Social Capital
  • 4.2.2 Case: Campaigns Wikia - Web 2.0 in Politics
  • 4.3 E-Learning
  • 4.3.1 Web 2.0 and Education
  • 4.3.2 Case: Educational Blogs for University Students
  • 4.4 Social Commerce
  • 4.4.1 Social Commerce - Social Networks and the Transparent Product
  • 4.4.2 Case: Spreadshirt – Splitting Trade and Distribution

• 5 Macro-economical Effects

  • 5.1 Economical Opportunities
  • 5.1.1 Economical Opportunities – Harvesting Global Cooperation
  • 5.1.2 Case: InnoCentive - The Future of Corporate R&D
  • 5.2 Digital Divide
  • 5.2.1 Digital Divide – the Gap between High-Tech and No-Tech
  • 5.2.2 Case: One Laptop per Child - The 100$ Laptop

• 6 Outlook and Conclusion

Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)

This dissertation explores the broader implications of Web 2.0, venturing beyond its technical aspects to examine its social and macro-economic impacts. The author investigates how Web 2.0, with its emphasis on user participation, social networks, and collective intelligence, is shaping social life, education, commerce, and the global economy.

• The evolution and characteristics of Web 2.0
• The social impact of Web 2.0, including its effects on social capital, e-learning, and social commerce
• The macro-economic implications of Web 2.0, including opportunities for global cooperation and the digital divide
• The application of Web 2.0 technologies and concepts in various domains
• The potential future developments and challenges posed by Web 2.0

Zusammenfassung der Kapitel (Chapter Summaries)

The dissertation begins by introducing the concept of Web 2.0, defining its key characteristics, and outlining the research methodology. Chapter 2 delves into the origins and definitions of Web 2.0, emphasizing its central ideas and comparing it with the Semantic Web.

Chapter 3 presents a comprehensive model for Web 2.0, the "Web 2.0 Navigator," which is structured into three layers: technological, conceptual, and application. This model provides a framework for understanding the diverse technologies, concepts, and applications associated with Web 2.0.

Chapter 4 explores the social effects of Web 2.0, examining its influence on social life, social capital, e-learning, and social commerce. The chapter includes case studies of online communities, educational blogs, and social commerce platforms.

Chapter 5 analyzes the macro-economic implications of Web 2.0, focusing on the opportunities for global cooperation and the challenges posed by the digital divide. Case studies illustrate how Web 2.0 is transforming corporate research and development, as well as education in developing countries.

Schlüsselwörter (Keywords)

The dissertation centers around the core concepts of Web 2.0, user participation, social networks, collective intelligence, social capital, e-learning, social commerce, global cooperation, digital divide, and the macro-economic implications of technology.