Bachelorarbeit, 2014
64 Seiten, Note: 0,737
This thesis aims to evaluate the value-add of external strategy consultancies, exploring the critical debate surrounding their performance and contributions. The research delves into the theoretical frameworks of strategy consulting and performance evaluation, examining the diverse roles and motives of both consultants and clients. It then analyzes various empirical approaches to evaluating the performance of strategy consultants, drawing on both scientific and practitioner perspectives. The paper aims to contribute to the understanding of this complex and influential industry.
The introduction delves into the historical context of management consulting, highlighting its significant growth from the 1980s to the present day. It also addresses the controversy surrounding the value-add of consulting services and the challenges of objectively evaluating their performance. The chapter concludes by defining the research problem and outlining the objectives and methodology of the thesis.
Chapter 2 provides a comprehensive overview of theoretical fundamentals related to strategy consulting. It defines the concept of strategy consulting, analyzes the heterogeneity of the management consulting market, and explores the different phases of the consulting process. The chapter further examines the various roles and functions of consultants, the motivations of clients, and the dynamic nature of the client-consultant relationship.
Chapter 3 focuses on the theoretical foundations of strategy consultant's performance evaluation. It defines the concept of performance evaluation and service quality, discusses the practical relevance of evaluating consulting services, and analyzes different perspectives and dimensions of performance evaluation. The chapter concludes by highlighting the difficulties and complexities inherent in evaluating the performance of strategy consultants.
Chapter 4 provides a comprehensive overview of both scientific and practitioner approaches to evaluating the performance of strategy consultants. It systematically examines various approaches, including those by Klein (1978), Hoffman (1991), Gable (1996), Fritz and Effenberger (1998), Ernst (2002), Sangüesa Sánchez (2003), Kubr (1986), Phillips (2000), and ASCO (2013). The chapter concludes with a summary and discussion of the strengths and limitations of each approach.
The main keywords and focus topics of this thesis are: strategy consulting, management consulting, performance evaluation, service quality, empirical research, client-consultant relationship, consulting value-add, industry growth, and academic debate.
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